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Trevor Young | PR, content and digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

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Why failing to evolve your voice is the quickest path to professional irrelevance

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

In this article, I take a look at the importance of evolving our voice in the marketplace. But first, what constitutes one’s ‘voice’? I’m talking in terms of reputation and personal brand - …

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Two timely reminders and a thought provocation

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Here are a couple of timely reminders regarding how we communicate our business and personal brand, plus a shift in vibe for LinkedIn: Can we fall back in love with the platform? And for added …

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Crossing the ‘perception bridge’ from expert to authority

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

You can be brilliant at what you do and still remain invisible. Every industry has its unsung heroes - the battle-hardened consultants who quietly deliver exceptional results, the entrepreneurs …

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Why I’m returning to Substack (and what it says about the future of authority building)

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

After a year and a half of publishingmy newsletter Reputation OnRamp on the Beehiiv platform, I’ve made the decision to return to Substack - and rebrand the newsletter as Earn the Right. This isn’t …

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Bridging the gap between the Reputation Economy and the Creator Economy (and why it matters)

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

As the Creator Economy continues to heat up (Goldman Sachs predicts it could reach $480 billion by 2027), those who operate in the ‘Reputation Economy’ are probably wondering what all the fuss is …

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Build a growing audience for your brand: Looking at owned media through a PR lens with Andrés López-Varela

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Welcome back to another insightful episode of "Become Your Own PR Machine," where we dive deep into strategies and ideas to help you build visibility, influence, trust and credibility for your …

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