On LinkedIn (indeed, most social channels) there's an obsession with audience reach. I get it, we've all fallen foul of this vanity metric at some point. But unfortunately, when we focus on pure …
[BEHIND-THE-SCENES] How Kris Ward found her voice, scored 400 podcast guest interviews, grew a podcast with 1000 5-star reviews, plus TikTok, YouTube & more!
"We're not here to blend in!" (Kris Ward) In a previous episode on the REPUTATION REVOLUTION podcast, I spoke with Kris Ward, the author of the book, Win The Hour Win The Day, and host of the …
What’s your channel of expression? How Sally Prosser uses voice to grow her brand on TikTok and beyond!
Wow, what a fun and informative podcast interview with holistic voice and public speaking coach, Sally Prosser. Sally helps leaders, entrepreneurs and professionals to unleash the magic of their …
Understanding today’s ‘communications palette’
If you're serious about building a credible thought leader brand that helps you generate sustainable 'heat' and momentum in the marketplace, then you're going to need to get on top of your PR and …
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The role ‘respectful reminders’ play in building recognition for your brand
We often discover and then consume content in nonlinear ways. Sometimes we’re purposeful about it. For example, a Google search might feature an article from your company blog that addresses an …
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How to be smarter and more strategic in how we create content for social media
Do you want to build a credible thought leader brand in the marketplace, but posting to social media all the time is doing your head in? I hear you, friend! Social media is an insatiable beast …