In a recent article, I explored the increasing crossover between the Creator Economy and the Reputation Economy - two powerful forces reshaping how we show up, share what we know, and …
Trust Signals: The missing ingredient in your personal brand & authority-building strategy
“How do I build more trust with my audience, especially online?” It’s a valid question, especially as the word ‘trust’ is thrown around with reckless abandon these days in …
From philosophy to practice: The first steps to Personal Brand Sovereignty
In a previous article, I introduced the concept of Personal Brand Sovereignty, the idea of owning your identity, your message, and your platform in a digital world that increasingly wants to …
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Personal Brand Sovereignty: Own your reputation, shape your narrative, and secure your digital independence
How can we gain cut-through as a credible, independent voice in a world that wants to own and shape us? This is a question that gnawed at me. No doubt, similar sorts of questions …
How can we gain cut-through as a credible, independent voice in a world that wants to own and shape us?
"How can we gain cut-through as a credible, independent voice in a world that wants to own and shape us?" This is a question that nagged at me for ages. It emerged from the growing frustration that …
Credible voices are being drowned out – is there a smarter path for real experts and leaders?
Today's online world is a battlefield. Loud, chaotic, unrelenting … polluted by: Hucksters and braggarts flooding our feeds with empty promises and recycled blueprints. Attention-hogging …