Trevor Young | PR Warrior | PR & Communications strategist, coach and speaker
Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace
To build marketplace credibility, trust, and recognition for your personal or business brand today, you need to implement a strategic combination of marketing communications that involves, to varying …
Continue Reading about Taking action & getting stuff done: DIY vs DFY vs DIY/GAS →
Want to listen instead? All too often, in a short-term bid to grow sales, score votes or generate donations, we neglect the very things that underpin the achievement of the commercial goals we so …
Continue Reading about Don’t forget the forerunners to your commercial goals →
Marketing in 2022 and beyond will not be about the number of Twitter followers or Facebook likes you have, or the really cool app you develop, or the YouTube video you produce in the hope it will “go …
In order to thrive and prosper in today's connection economy, companies, nonprofit organisations, government agencies and personal brand-based businesses need to establish, build, enhance and …
Continue Reading about The knock-on effect of a strong and trusted reputation →
One key theme I've pushed for a while now is the importance of companies and organisations bringing their experts out from the cubicle and placing them fairly and squarely (and …
There are so many things that marketers and business owners can do today to generate interest in the products and services they offer. But therein lies the problem - there's a lot of confusion, …
Continue Reading about Brand Vs Demand: Paving the way to a sale →
