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Trevor Young | PR, content and digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

Content marketing for PR

Want to build your personal brand using live streaming? Why not create a regular show?

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

First we had the blog, which gave individuals the ability to publish their own online publication ... for free! Of course, blogging technology has improved immensely from those early days 20+ years …

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Want to write articles but don’t want to start a blog?

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I come across many business leaders and professional experts who want to write articles, but are not real keen on starting a blog on their personal or company website. I get it. Starting and …

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Three BIG reasons your business should make rock stars of your internal experts

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

One key theme I've pushed for a while now is the importance of companies and organisations bringing their experts out from the cubicle and placing them fairly and squarely (and …

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177: Creating authentic video content in professional services | CASE STUDY – Pat Mannix, Paris Financial

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

This week's episode of the REPUTATION REVOLUTION podcast is a case study feature on Pat Mannix, a partner in the Melbourne-based accounting firm, Paris Financial. Pat is the Small Business Tax …

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The Silent 99%: They might not engage with you, but that doesn’t mean they’re not taking notice!

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Do you publish brilliant content online (including social media) but get little engagement? Don't be disheartened - there are plenty of lurkers out there in your audience who probably are taking …

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Influencer marketing versus influencer relations – which one is right for your brand?

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

For a number of reasons, influencer marketing has taken on bona fide buzz phrase status in recent years. This feels a bit weird to me because the whole notion of getting …

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