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Trevor Young | PR Warrior | Content & digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

Darren Rowse

The power of owned media (and why you should be taking content-first communications seriously)

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

The ‘owned media’ opportunity is real, but are you truly taking advantage of it? The ubiquity of social and publishing technologies means that any business, government agency, nonprofit organisation …

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Three big lessons I’ve learned from 10 years’ blogging as PR Warrior

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I recently notched up 10 years blogging under the PR Warrior handle.  I like to joke that if every year in social and digital is like a 'dog year' (i.e. equivalent of 7 years), then I've been at this …

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When it comes to reaching and engaging with consumers, are our expectations too high?

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

This question is for the PR and communications folks. The marketing people. The entrepreneurs and business owners.  When it comes to reaching people with our message, are we still partying like it's …

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Pro Vs Amateur: Who wins in the content creation stakes?

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

The Victorian chapter of the International Association of Business Communicators (IABC) recently held an interactive panel session around the theme Pro Vs Amateur: Who wins in the content creation …

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microDOMINATION book officially launched at Social Media Club event

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Panellists at the launch of microDOMINATION book – from left: Darren Rowse (caught Instagramming from the stage!), Valerie Khoo, Nicole Avery & yours truly on the microphone; photo by Yvonne …

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