Additional menu

Trevor Young | PR Warrior | Content & digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

Case Study

Inspirational case study: Six powerful PR and content lessons from The Goulet Pen Company

posted on

Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

One of the keys to success when it comes to PR, content and digital communications is the strategic integration of the many and varied elements involved. In other words, connecting the dots …

Continue Reading about Inspirational case study: Six powerful PR and content lessons from The Goulet Pen Company →

CASE STUDY: How B2B technical writer John Espirian built a personal brand that’s known, liked, trusted, and talked about in a positive way in the marketplace

posted on

Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Starting a business can be hard, especially when that business is built around you and your expertise. For entrepreneurs and professional subject matter experts, building a sustainable enterprise, …

Continue Reading about CASE STUDY: How B2B technical writer John Espirian built a personal brand that’s known, liked, trusted, and talked about in a positive way in the marketplace →

A look under the hood of CSIRO’s content program

posted on

Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Content marketing strategist Andrés López-Varela recently wrote an article entitled 'Content Crush: CSIRO uses storytelling to make the pandemic personal' for the Storyation blog. Andrés wrote that …

Continue Reading about A look under the hood of CSIRO’s content program →

CASE STUDY: How this CEO dances his way to social media success

posted on

Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

  What is it with CEOs and business leaders and their aversion to being out loud and proud on social media? I don't get it! I read two interesting stats in Forbes this week: 82% of …

Continue Reading about CASE STUDY: How this CEO dances his way to social media success →

The importance of strategy for social media and content marketing. Here’s an excellent case in point …

posted on

Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I talk a lot about the need for strategy when embarking on a social media and content marketing program, and for good reason! When becoming your own media publisher and producing content via social …

Continue Reading about The importance of strategy for social media and content marketing. Here’s an excellent case in point … →

This is one of the best examples of small business content marketing you’ll see anywhere in the world

posted on

Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

When it comes to social media and content marketing, The Goulet Pen Company leaves behind most businesses. And I'm not talking just small businesses here; you can safely include many large companies …

Continue Reading about This is one of the best examples of small business content marketing you’ll see anywhere in the world →

Page 1 of 3
1 2 3