I talk a lot about the need for strategy when embarking on a social media and content marketing program, and for good reason! When becoming your own media publisher and producing content via social …
The importance of strategy for social media and content marketing. Here’s an excellent case in point …
Trevor Young
Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'
