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Trevor Young | PR Warrior | Content & digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

Brand & Reputation

Here are eight ways business leaders can help humanise their corporate brand

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Marketing in 2022 and beyond will not be about the number of Twitter followers or Facebook likes you have, or the really cool app you develop, or the YouTube video you produce in the hope it will “go …

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The knock-on effect of a strong and trusted reputation

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

In order to thrive and prosper in today's connection economy, companies, nonprofit organisations, government agencies and personal brand-based businesses need to establish, build, enhance and …

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Three BIG reasons your business should make rock stars of your internal experts

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

One key theme I've pushed for a while now is the importance of companies and organisations bringing their experts out from the cubicle and placing them fairly and squarely (and …

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Brand Vs Demand: Paving the way to a sale

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

There are so many things that marketers and business owners can do today to generate interest in the products and services they offer. But therein lies the problem - there's a lot of confusion, …

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How owned media can help protect your brand when a crisis hits

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

In the video below I explain how building a strong owned media foundation can help your brand during a crisis.  TRANSCRIPT: Having a strong owned media presence and having built an audience over a …

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How to build trust as a competitive advantage for your business

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

  As professional communicators, we are acutely aware of the importance of trust in building reputation and enhancing purchase consideration, or whatever ‘commercial’ outcome you’re seeking to …

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