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Trevor Young | PR, content and digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

Personal branding

CASE STUDY: How B2B technical writer John Espirian built a personal brand that’s known, liked, trusted, and talked about in a positive way in the marketplace

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Starting a business can be hard, especially when that business is built around you and your expertise. For entrepreneurs and professional subject matter experts, building a sustainable enterprise, …

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In praise of personal branding photography

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

A few weeks back I primped and preened for a new set of 'personal brand' photographs that I will be rolling out across multiple mediums over the coming year or so. I mean, I had a whole new set …

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Want to build your personal brand using live streaming? Why not create a regular show?

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

First we had the blog, which gave individuals the ability to publish their own online publication ... for free! Of course, blogging technology has improved immensely from those early days 20+ years …

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177: Creating authentic video content in professional services | CASE STUDY – Pat Mannix, Paris Financial

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

This week's episode of the REPUTATION REVOLUTION podcast is a case study feature on Pat Mannix, a partner in the Melbourne-based accounting firm, Paris Financial. Pat is the Small Business Tax …

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175: Revisiting the ‘Personal Branding Universe’, including key takeaways & highlights from season 3

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I kicked off season 3 of the Reputation Revolution podcast back in May with a look at what I call the PERSONAL BRANDING UNIVERSE - a canvas on which I connect the various dots involved in building a …

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Harnessing the power of serendipity in business & professional life

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Serendipity: An unsought, unintended, and/or unexpected, but fortunate, discovery and/or learning experience that happens by accident. I've always been a massive believer of the power of …

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