First we had the blog, which gave individuals the ability to publish their own online publication ... for free! Of course, blogging technology has improved immensely from those early days 20+ years …
177: Creating authentic video content in professional services | CASE STUDY – Pat Mannix, Paris Financial
This week's episode of the REPUTATION REVOLUTION podcast is a case study feature on Pat Mannix, a partner in the Melbourne-based accounting firm, Paris Financial. Pat is the Small Business Tax …
175: Revisiting the ‘Personal Branding Universe’, including key takeaways & highlights from season 3
I kicked off season 3 of the Reputation Revolution podcast back in May with a look at what I call the PERSONAL BRANDING UNIVERSE - a canvas on which I connect the various dots involved in building a …
Harnessing the power of serendipity in business & professional life
Serendipity: An unsought, unintended, and/or unexpected, but fortunate, discovery and/or learning experience that happens by accident. I've always been a massive believer of the power of …
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What is your enemy?
I've enjoyed digging into David Hieatt's book Do Purpose: Why brands with a purpose do better and matter more. Hieatt built Howies into one of the most influential active sports brands in recent …
Filling the white space
At one point, our professional personal brands are surrounded by a lot of ‘white space’. As the saying goes, your personal brand is “what people say about you when you’re not in the room” – …