Trevor Young | PR, content and digital communications strategist and coach
Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace
I've just published my second book. It's called Content Marketing for PR: How to build brand visibility, influence and trust in today's social age (here is the official website if you'd like to know …
Continue Reading about Three reasons why I wrote my book ‘Content Marketing for PR’ →
We know that podcasting is really coming into its own as a powerful way to communicate with your community: customers, influencers, stakeholders - whoever it is you're trying to reach out to and …
Content marketing for PR is about becoming your own media channel so you can communicate directly with your target audiences and in doing so, influence the outcome you’re after. This can work in a …
Continue Reading about What is content marketing for PR, and why does it matter? →
Today’s marketplace is crowded, noisy, interactive, multi-channel. Standing out and resonating with your story and your message has never been more challenging. But if you’re an aspiring thought …
Continue Reading about How to boost your professional profile using Medium →
One of the core planks of a content marketing for PR strategy is to understand the position you want your brand to occupy in the marketplace, relative to your goals and the competitive landscape. Key …
It's no secret video is changing the marketing ballgame. When anyone - businesses large and small, nonprofits or professional experts - can produce video online for free or very little money down, the …
Continue Reading about 3 businesses that are killing it with their video content →
