The other day I published State of the (social) nation: Part 1 – Social media in Australia, a look at how businesses and consumers are using social technologies in Australia, based on the Sensis …
059 How to ‘find your thing’ and get famous for it with Lucy Whittington
Lucy Whittington is a UK-based author and 'Manager of Business Celebrities'; she helps people 'find their thing' and get famous for it. In this interview with Trevor Young, Lucy skewers the personal …
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058 Developing a unique personal brand narrative with leadership expert, Lisa Petrilli
Lisa Petrilli is passionate about visionary leadership and true empowerment; she is an experienced corporate executive having run a $750 million business within a Fortune 1000 company, and named a Top …
State of the (social) nation: Part 1 – Social media in Australia
Australian businesses are still 'dragging the chain' when it comes to social media. According to the just-released Sensis Social Media Report 2015, the uptake of social media by Australian businesses …
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Where does your brand fit in the social media and content marketing equation?
We are living in unprecedented times. We are in the early stages of an ever-evolving social age that favours storytelling, passionate connection with one's community, relationship building …
057 The art of business ghostwriting with Derek Lewis
Business ghostwriter Derek Lewis has worked with thought leaders from five continents, spanning leadership, technology, and economics. His clients work with the International Monetary Fund, SAP, …
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056 The power of community with sex educator Kate McCombs, MPH
Kate McCombs is a sex and relationships educator, blogger, speaker and workshop facilitator whose mission is to help people lead happier, sexier and more connected lives. Kate is the founder of Sex …
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THUMBS UP: Bit of action on Australia’s ‘corporate’ content marketing front
While I might get a little antsy at the lack of progress on the content marketing front from Australia's corporate sector - let's face it, it's severely lacking, and what is a fast-growing trend has …
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055 Growing your professional influence using LinkedIn with David M. Hobson
David M. Hobson is a trainer and speaker on how to use LinkedIn for business development, joint ventures and building trust in your personal brand. In this rapid-fire interview with Trevor Young, …
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054 Why generosity is the ‘new black’ in personal branding
Trevor Young goes solo in this episode of REPUTATION REVOLUTION, riffing on a topic dear to his heart, and that is the importance of generosity in building one's personal brand. Trevor believes …
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5 things small businesses are doing wrong on social media (and how to fix them)
The social web has been with us for a while now, albeit it has continually evolved at an incredible rate during that period. However, there have been many etiquettes, or ‘truisms’ if I can put it that …
053 Victoria Rose on why you’re never too old for personal branding
Victoria Rose is a leadership speaker and trainer who specialises in self-empowerment and resilience. Seven years ago at the age of 58, Victoria started her own business and today she continues to …
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