Nicole Matejic (aka the #SocialFirefighter) trained as a photojournalist, became a private investigator (which saw her "hanging out of trees' as a surveillance operative), worked for …
From PI to #SocialFirefighter: How Nicole Matejic is building a unique personal brand in a highly specialised emerging global niche
Trevor Young
Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'
