Trevor Young | PR Warrior | Content & digital communications strategist and coach
Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace
I often chuckle to myself when I see digital marketing ‘gurus’ diss (organic) social media because, they claim, you can’t make sales using the medium. And they’re right, sort of. You can’t. …
Continue Reading about Reframing how we use social media: Presence + Value + Connection = Heat →
If you've been on LinkedIn in recent days, you will have potentially received a stack of invitations to subscribe to people's newsletters. That's because LinkedIn is opening up access to its …
We often get hung up in the content game focusing on our customers' challenges and pain-points. And rightly so - being relevant, useful and helpful for our audience is a good thing! But ... it's …
Continue Reading about Human content: take your brand to the next level →
Should you be doing a content strategy for your business ... or a social media strategy? A lot of people come to me to say, "Hey, I need a social media strategy, can you help me?" And of …
If you want to build a credible and influential voice in your industry, then chances are you need to use Twitter in a purposeful and strategic way. Welcome to the social fireside chats with the PR …
Continue Reading about How to use Twitter to build influence →
If you've ever thought about, or been inspired by, the idea of building a movement to create change around a cause or issue you're passionate about, I have quite the story for you on this episode of …
