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Trevor Young | PR, content and digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

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How to build a business using social media and content marketing with Carolyn Hyams, Firebrand Talent

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

  This is the story of a startup Australian recruitment company and how it built its brand and its business using a combination of social media communications, content marketing and influencer …

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This business has squandered a terrific opportunity. But you don’t have to.

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I recently looked at the website of a business I spoke to a few years back regarding what they could be doing to raise their profile and desirability in the marketplace using a combination of owned, …

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From interruption to education: The key mindset shift business owners need to grasp in 2016 and beyond

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Business owners need to change their mindset if they want to thrive in today’s socially-connected economy. Old school marketing - interrupting people with your blatantly promotional messages - has …

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Twitter remains a paradox in Australia – numbers down but usage explodes (research)

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

The annual Australian Sensis Social Media Report, released today, contains some very interesting statistics around Twitter in particular. According to the Sensis data, Twitter's Australian numbers …

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Planning and prioritising your content marketing ‘rocks’

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Content marketing can be quite confusing at times, especially if it's not something you do innately as part of your job, or in your role as a business owner. Even those of us who are neck-deep in …

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Twitter may be facing some challenges, but don’t under-estimate its power to influence

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

This often comes as a bit of shock for many people when I mention it, but Twitter is not the biggest social media platform on the planet. Indeed, Twitter has faced its fair share of challenges in …

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