Joanne Jacobs is a company director and a digital strategist. She's also a blogger, a trainer, a public speaker, a change manager, an operations and project manager; she does business development, and …
Is it best to brand your business as your personal name? (Interview on Digital Marketing Radio)
I was recently interviewed by David Bain for his UK-based Digital Marketing Radio podcast (you can listen via SoundCloud player below if you're looking for something to do other than grocery shopping …
We are now all ‘storytellers’. Or are we?
I had the pleasure last week of participating in a robust panel discussion in Queensland along with Tim Eldridge (business and brand development consultant), Ralph Barnett (Creative Director, …
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The power of authenticity in building a strong and trusted personal brand
Authenticity. It’s a word we hear often when it comes to blogging and social media. It seems weird, doesn’t it? We’re human, right? Aren’t we authentic? Well, yes – and no. Here’s the thing. Some …
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Building a ‘sideline’ thought leadership positioning with The Physio Co’s Tristan White
EPISODE 19 OF THE REPUTATION REVOLUTION PODCAST Tristan White is well known in physiotherapy circles as an entrepreneur who has cornered a growing niche. His business - The Physio Co. - specialises in …
Eight personal branding lessons from the ‘Top 40 Social Selling Marketing Masters’
Technology solutions business Kitedesk recently published an infographic that highlighted the Top 40 Social Selling Marketing Masters (see below). It's a great list, featuring a veritable who's who of …