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Trevor Young | PR Warrior | Content & digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

Content marketing

How to build a business using social media and content marketing with Carolyn Hyams, Firebrand Talent

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

  This is the story of a startup Australian recruitment company and how it built its brand and its business using a combination of social media communications, content marketing and influencer …

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Good news for Australian marketers as content marketing starts bearing fruit

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

It's a truism that content marketing is a long term proposition. Unfortunately, however, this is quite often at odds with the 'quick results' mentality so many businesses have. In the overall scheme …

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The business of storytelling with Siobhan Doran, founder of Thread Publishing

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Content can become the catalyst for deeper conversations within an organisation, says Siobhan Doran, former journalist and founder of Sydney's Thread Publishing. Siobhan, who is also wears the hat …

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This business has squandered a terrific opportunity. But you don’t have to.

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I recently looked at the website of a business I spoke to a few years back regarding what they could be doing to raise their profile and desirability in the marketplace using a combination of owned, …

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Melbourne #Digitalks – How to build reputation and trust through content marketing

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I recently had the privilege of keynoting at Firebrand Talent's #digitalks series of lunchtime presentations in Sydney and Melbourne. Both presentations were 'sell-outs', indicating the deep interest …

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Seven wonderful (and diverse) examples of content marketing done right

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

I love seeing companies and organisations seizing the opportunity to become their own media channel by creating and publishing their own content. I often use examples of content marketing in …

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