Trevor Young | PR Warrior | Content & digital communications strategist and coach
Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace
In this episode of the REPUTATION REVOLUTION podcast, I'm joined by a semi-regular guest of the show - Mark Masters, from You Are The Media (YATM) - to recap last weeks episode in which I spoke …
Continue Reading about How to build a genuine brand community with Mark Masters →
Let's face it ... It's pretty damn tough running a business today, getting your name out there and connecting with clients and customers, and the people who influence them - especially if you lack …
I often chuckle to myself when I see digital marketing ‘gurus’ diss (organic) social media because, they claim, you can’t make sales using the medium. And they’re right, sort of. You can’t. …
Continue Reading about Reframing how we use social media: Presence + Value + Connection = Heat →
Today's marketing landscape is littered with overly-polished copy that comes from a place other than the heart. I'm not against sharp copywriting (on the contrary, I'm a huge advocate for …
A key metric used in today's world of social media and online communications is engagement. And for good reason. Engaging our key target audience communities - customers, constituents and …
Continue Reading about Online engagement is terrific, but don’t underestimate the value of lurkers →
We know engaging with people online can be a challenge for businesses, nonprofits and government organisations. But equally, we also know it's vitally important. We know people have shrinking …
Continue Reading about Townhall: How to engage your audience one online micro-poll at a time →
