This often comes as a bit of shock for many people when I mention it, but Twitter is not the biggest social media platform on the planet. Indeed, Twitter has faced its fair share of challenges in …
How your business can get the edge with video live-streaming
There's a lot happening on the video live-streaming front currently. So much so I think you can safely say it will build upon last year's hype to become an entrenched bona fide social media trend …
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Six takeaways from my eight years on Twitter
This week marks my 8th anniversary on Twitter. The early months I spent on the platform - from November 2007 to roughly mid-2008 - were somewhat odd and often punctuated with me feeling: “What the …
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State of the (social) nation: Part 1 – Social media in Australia
Australian businesses are still 'dragging the chain' when it comes to social media. According to the just-released Sensis Social Media Report 2015, the uptake of social media by Australian businesses …
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5 things small businesses are doing wrong on social media (and how to fix them)
The social web has been with us for a while now, albeit it has continually evolved at an incredible rate during that period. However, there have been many etiquettes, or ‘truisms’ if I can put it that …
It took the Queensland Police Service just 37 words to show why it’s better at social media than 99% of brands
I've always been super-impressed by the Queensland Police Service (QPS) and how it has leveraged the power of social media to deepen the connection it has with the public. I mean, how could you not …