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Trevor Young | PR Warrior | Content & digital communications strategist and coach

Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace

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Using Twitter to build relationships that benefit business with Steve Vallas, The Honey Bar

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Steve Vallas is the social media-savvy owner of the popular Honey Bar & Restaurant in the inner Melbourne suburb of South Melbourne. In this episode of The Connected Brand podcast, Steve chats …

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WRAP-UP: What caught the Warrior’s eye this week (w/c April 14)

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

It's been a bit of a jumble of stuff this week leading up to Easter, a real mixed bag of cool stuff, from social media-themed comedy, the launch of a major content marketing play by one of Australia's …

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Twitter rolls out new-look profile page

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

Twitter has just announced it will be rolling out a new-look design for its web-based profile pages. According to the Twitter blog, the new web profile allows Twitter account holders to use a larger …

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Creating content with passion with Brian Goulet, CEO of The Goulet Pen Company

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

  I recently published an article about a small US pen, paper and ink company. The article was essentially a case study on how pen-turning enthusiast Brian Goulet (pictured below) and his …

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Everything you need to know about social media and content marketing, you can learn from this pen, paper and ink company

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

  Many companies (large and small, 'business-to-business' and 'business-to-consumer') have latched on to content marketing, understanding fundamentally that publishing your own interesting and …

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CASE STUDY: What you can learn about social media and content marketing from a 200+ year old flour company

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Trevor Young

Trevor Young

Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'

PART 1 - THE BACKGROUND Too often you hear from brands (large and small, but quizzically it generally comes from larger organisations) that they haven't got much to say that’s interesting and …

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