Trevor Young | PR Warrior | Content & digital communications strategist and coach
Trevor Young helps entrepreneurs and leaders build recognition and reputation in the marketplace
In a previous post we looked at the importance of developing a platform from which to start amplifying your voice and elevating your positioning in the marketplace. Having a solid platform is critical …
Continue Reading about BECOME A ‘MICRO MAVEN’ PART 2 – Strap a rocket to your personal brand →
A critical first step in becoming a micro maven is developing a robust platform from which to increase your reach, your visibility and your influence. This is something you’re going to need to get …
Continue Reading about BECOME A ‘MICRO MAVEN’ PART 1 – Establish a platform that rocks! →
I recently published an article about a small US pen, paper and ink company. The article was essentially a case study on how pen-turning enthusiast Brian Goulet (pictured below) and his …
We live in an incredible age where anyone with expertise in a particular subject and a desire to share their knowledge freely with the world (on and offline) has the potential to build a sustainable …
Continue Reading about Welcome to the global microbrand revolution →
The emergence of the social web has seen the rise and rise of a new breed of entrepreneur who is creative and connected, prolific and passionate, socially savvy and community-minded. These new-look …
Many companies (large and small, 'business-to-business' and 'business-to-consumer') have latched on to content marketing, understanding fundamentally that publishing your own interesting and …
