Starting a business can be hard, especially when that business is built around you and your expertise. For entrepreneurs and professional subject matter experts, building a sustainable enterprise, …
CASE STUDY: How B2B technical writer John Espirian built a personal brand that’s known, liked, trusted, and talked about in a positive way in the marketplace
Trevor Young
Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'
