Today's marketing landscape is littered with overly-polished copy that comes from a place other than the heart. I'm not against sharp copywriting (on the contrary, I'm a huge advocate for …
Keep it simple, keep it real
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Trevor Young
Trevor is a veteran PR strategist and advisor specialising in reputation marketing, leadership communications and personal branding; he is a keynote speaker, blogger, social broadcaster, and author of the book ‘Content Marketing for PR'