David M. Hobson is a trainer and speaker on how to use LinkedIn for business development, joint ventures and building trust in your personal brand.
In this rapid-fire interview with Trevor Young, David says a big mistake many professionals make is that they undervalue the power of the LinkedIn platform; discusses the need to grow your network in order to maximise the ‘amplkification effect’, and shares active, passive ands automated strategies for getting the most out of LinkedIn.
Other topics covered include tactics for increasing engagement on LinkedIn, and whether or not you should pay money to become a premium member of the network.
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