Podcasting has been getting a bit of positive press of late as the public catches on to the advantages of listening to audio-on-demand.
Entrepreneur Suzi Dafnis has been podcasting since 2010 and regularly produces two shows – herBusiness and Social Media for Small Business – under the banner of her business, the Australian Businesswomen’s Network.
In this chat with Trevor Young, Suzi discusses why podcasting is a powerful way to get your message across and demonstrate your knowledge and expertise. She also provides tips and strategies for those thinking of starting a podcast as part of their content marketing program.
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